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WordPress Websites: Why You Need To Use Them

In this day and age, it is important that every business has a website. Your website should be easily navigable, readable and aesthetically pleasing. Luckily, the WordPress websites platform is designed to fulfil all of these needs. This post will explain why you should become one of the 59% of businesses that rely on WordPress for their company website. Learn more about designing WordPress websites in Southampton Simple User Interface One of the best things about WordPress is its clear and simple [...]

Learning the Basics of Good Website Design

Following on from the previous post about the importance of good website design, we can now discuss the methods available to improve your website. There are a number of ways to make your business website more engaging and customer-friendly. Easily Navigable Website You want your customers to be able to move around your website easily and to be able to get to the page they’re looking for without hassle. Sites with good website design should ideally follow the ‘three click rule’. [...]

How Good Web Design Benefits Your Business

In a world so reliant upon technology, good web design is extremely important for any business. A website is a cost-effective yet valuable way to advertise your business and make sure you’re reaching a large number of potential customers. A website is effectively the modern day equivalent of window shopping, so you will want to ensure that your site is engaging enough to draw your customers in. Simply look at some of these statistics about web design and customer engagement. [...]

4 check boxes labelled excellent, good, average and poor. poor is ticked - negative reviews can be beneficial for your business if handled properly

How to Handle Negative Reviews and Turn Them into Something positive

Online reviews and customer feedback are vital for the reputation and growth of your business. 74% of customers will be more willing to trust a business if they have read positive reviews about it. However, occasionally, you will find yourself in a situation in which a customer has left negative reviews about your company online. While these negative reviews are disheartening and can be detrimental to your company, there are ways to limit the damage caused by them. In fact, [...]

Call to Action

Do you know what a Call to Action is?

Don’t be shy, not many do. It’s sometimes referred to as a CTA and is defined as: “An image or line of text that prompts your visitors, leads, and customers to take action. It is, quite literally, a “call” to take an “action.” The ‘action’ you wish your customers to take could vary but it should certainly be something inspirational and assertive. CTAs also work better when combined with various other tools that deliver a strong integrated strategy,  sitting authentically within [...]

Social responsible Southampton web design

How Southampton Web Designers Can Help The Community

Here at Sites For Business, there is only one thing we take more seriously than Southampton web design. That is charity. Southampton business is at the heart of everything we do and we often find worthwhile partners in our ventures but Jamie’s Computers is one of the finest we‘ve encountered so far.  Jamie’s computers are a not for profit, award winning organisation. They are also a  practical way to repair damaged or simply unwanted computers. These days computers get outdated [...]

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Why visual content is important for your business website

People like pictures and videos in websites. This is because people retain around 50% more information seeing something visible than hearing about it. Word of mouth is good for your business website but a video is better. – 100 million internet users watch videos online a day. – 90% of shoppers said watching a video in a business website was helpful in making their purchasing decision. – 64% of people are likely to buy something from a business website after watching a [...]

Web Design Southampton

How important are website banners for your business?

Remember before the internet came along? When every business relied on using printed pages for advertising? The very meaning of the term ‘headline’ was because it appeared at the top or ‘head’ of the page. This is the best area to place your website banner because it’s the space that meets your natural line of sight. As time went on, this space obviously became the most important part of the page. When Radio/TV arrived the format of media adapted but the traditional [...]

Web Design Southampton

Southampton Web Design Specialists Spill All On Improving Business Emails

Every email that your company sends out should be engaging, interesting and relevant to every person receiving the email. Here at Sites For Business, your web design Southampton specialists, we have narrowed down our most effective ways of creating better emails. Include ONE call to action Every email MUST have a call to action. The content within your message must be engaging and should always steer them nicely to your call to action, without being overly persuasive. A call to [...]

Web Design Southampton

Web design Southampton experts reveal how social media improves SEO

Your web design Southampton specialists are working hard to circulate important information that will help your companies website and credibility. Did you know that the SEO of your website can be improved through a good social media strategy? If you’re looking at the screen blankly, we suggest you read on. Social media and SEO are two tightly interwoven strategies that will improve your ranking and credibility of your business website. These strategies present an organic improvement to creating an appealing [...]