Tag - Search Engine Optimisation (SEO)

seo

What is SEO and how does it work?

Chances are you’ve heard of SEO and the magic it can work for a business. But, like a lot of business owners, you’re possibly wondering how it works. Don’t worry – the vast majority of people aren’t 100% sure. This blog post will give an overview of how SEO works and how to use it to increase the traffic to your site. What is SEO? SEO stands for search engine optimisation. It basically refers to the ways in which you [...]

social media management

Social Media Management Can Help Your Business To Grow

It’s vital that, when running a business, you’re actively using social media. Additionally, it’s even more important that you’re using social media properly. Did you know that 71% of people who have a good social media experience with a brand are likely to recommend the brand to others? Hiring a social media manager allows you to create a social media presence that actually builds your business and brings in new customers. Let’s take a look at some of the [...]

HTTPS: Why you urgently need to switch to secure browsing.

As of 2015, Google has adjusted their crawlers to start prioritising HTTPS pages by default. This means that pages with HTTPS are given higher priority than those with HTTP. In January 2017, a Chrome update meant that input fields that are not using HTTPS were flagged to let users know that they were transmitting data insecurely. But what are HTTP and HTTPS? Why do you need to make the switch? What is HTTP? Hypertext Transfer Protocol (HTTP) is most commonly used to [...]

web design southampton

Site Structure and SEO: How to Build an Optimised Website

Search engines favour websites with great site structure. If you’re looking to get your website to the top of Google’s results, you will need to tune and organise your site’s structure. This post will discuss the benefits of organised site structure and how it enhances your site’s SEO. But first, how do we improve a site’s structure? Website hierarchy One of the most important things to consider is website hierarchy. You need to plan your hierarchy before beginning anything else. This [...]

Search Engine Optimisation: What is it & how does it work?

Search engine optimisation (or SEO for short) is the practice of tailoring your website’s content to suit Google’s algorithm. This means that over time, your website will organically reach the top of Google’s listing without having to pay for Google promotion. Just take a look at a Google search for any topic; the first results will be paid-for promoted pages and the ones immediately following that will be ones with good SEO. So, now that we know what search engine [...]

wordpress websites

WordPress Websites: Why You Need To Use Them

In this day and age, it is important that every business has a website. Your website should be easily navigable, readable and aesthetically pleasing. Luckily, the WordPress websites platform is designed to fulfil all of these needs. This post will explain why you should become one of the 59% of businesses that rely on WordPress for their company website. Learn more about designing WordPress websites in Southampton Simple User Interface One of the best things about WordPress is its clear and simple [...]

How Good Web Design Benefits Your Business

In a world so reliant upon technology, good web design is extremely important for any business. A website is a cost-effective yet valuable way to advertise your business and make sure you’re reaching a large number of potential customers. A website is effectively the modern day equivalent of window shopping, so you will want to ensure that your site is engaging enough to draw your customers in. Simply look at some of these statistics about web design and customer engagement. [...]

Web design Southampton

6 Ways Responsive Web Design Matters

When you go online to a new website and notice something is missing, doesn’t it make you mad? By now you know how we feel about quality web design Southampton! There is no excuse for a lack of responsive web design. Or if the corner of a webpage suddenly disappears when you scroll down, do you ever wonder why? Don’t you hate it when you can’t find the button you need to click on and spend ages searching, only [...]

Web Design Southampton

Web design Southampton experts reveal how social media improves SEO

Your web design Southampton specialists are working hard to circulate important information that will help your companies website and credibility. Did you know that the SEO of your website can be improved through a good social media strategy? If you’re looking at the screen blankly, we suggest you read on. Social media and SEO are two tightly interwoven strategies that will improve your ranking and credibility of your business website. These strategies present an organic improvement to creating an appealing [...]

Web Design Southampton

Learn how to protect and restore a hacked website

Your Web Design Southampton specialists are also quite savvy when it comes to backing up and preventing a virus attack. Here at Sites For Business, we are often asked how to deal with an infected or hacked website. Viruses and hackers can infect your website in many ways, which is why it’s important to protect your websites and to make sure they are safe in the first place. WordPress is the most popular content management platform after it overthrew its [...]